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Market saturation

Dating apps struggle to compete in a saturated market

by Kristin Schwab
Nov 14, 2023
Take Bumble. Its stock price started at around $70 a share when it went public in early 2021. It’s now around $14.
A lot of dating app users are "feeling swiped out," said Liesel Sharabi, a professor of communication at Arizona State.
Joe Raedle/Getty Images
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