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Make Me Smart with Kai and Molly

Episode 136: VC hype vs. Wall Street

Oct 22, 2019

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Marketplace Tech

Kraft Heinz writes down its Kraft and Oscar Mayer brands

by Justin Ho Feb 28, 2019
Once upon a time, America spelled cheese K-R-A-F-T, and Oscar Mayer had a way with B-O-L-O-G-N-A. But lately, those brands haven’t been doing well for their owner, Kraft Heinz. The packaged-foods giant announced that it’s writing down the value of…
Packages of Oscar Mayer Classic wieners are displayed at Scotty's Market on April 21, 2014 in San Rafael, California.
Justin Sullivan/Getty Images
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This summer, while you pour some Heinz ketchup over your fries, you might find that it tastes a little funny....

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