Doubling down on chocolate bunnies

Apr 9, 2020
A Maine-based business has ramped up Easter production, keeping its employees at work and donating unsold chocolate to local nonprofits.
Melissa Mullen Photography

Earnings' fate when Easter's late

by
Apr 14, 2014
Easter is almost a month later than last year... and so are sales.

Digital Easter eggs: A developer's secret message to you

Mar 29, 2013
In the digital world, an Easter egg is a hidden message snuck into a computer program, video game, or website where it shouldn’t be.

Peeps: Not just for Easter anymore

Mar 28, 2013
How does a company based on a seasonal product expand? Send Peeps to invade more seasons.

The Easter Bunny comes bearing toys these days

Mar 27, 2013
The toy industry has gradually made inroads on Easter, one of the least commercial holidays. But Santa Claus shouldn't feel threatened quite yet.