May 25, 2012

Marketplace Tech Report for Friday, May 25, 2012

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This week, the Obama campaign launched an online dashboard for its network of volunteers. It's a bit of technology that tracks all the activity that volunteers have done on behalf of the campaign, including calls made, doors knocked on, money that's been raised. The investment in this type of technology could have a big effect on how the rest of the campaign is conducted and who might win in November.

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The Obama Dashboard and what it means

May 25, 2012
The President’s re-election campaign is using high tech tools for grass roots organizing

This week, the Obama campaign launched an online dashboard for its network of volunteers. It’s a bit of technology that tracks all the activity that volunteers have done on behalf of the campaign, including calls made, doors knocked on, money that’s been raised. The investment in this type of technology could have a big effect on how the rest of the campaign is conducted and who might win in November.

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