Help us end the fiscal year strong. Donate by midnight tonight. Donate Now

Stores offer deep online discounts – but is that sustainable?

Jed Kim Dec 7, 2016
HTML EMBED:
COPY
Mario Tama/Getty Images

Stores offer deep online discounts – but is that sustainable?

Jed Kim Dec 7, 2016
Mario Tama/Getty Images
HTML EMBED:
COPY

There are five Saturdays in December this year. Why is that significant? You get an extra day for last-minute shopping. But if the holiday sales season feels extra-long this year, it’s not just because of the calendar. Stores are offering deals earlier. But is that sustainable?

Click the above audio player to hear the full report. 

There’s a lot happening in the world.  Through it all, Marketplace is here for you. 

You rely on Marketplace to break down the world’s events and tell you how it affects you in a fact-based, approachable way. We rely on your financial support to keep making that possible. 

Your donation today powers the independent journalism that you rely on. For just $5/month, you can help sustain Marketplace so we can keep reporting on the things that matter to you.  

The clock is ticking 

We’re so close! Our fiscal year ends at midnight tonight. Help us reach our fundraising goal by making your gift of any amount now!