Marketplace has a new podcast for kids, "Million Bazillion!" EPISODE OUT NOW

The nonpartisan software helping Trump’s campaign

Kai Ryssdal Mar 10, 2016
HTML EMBED:
COPY

The nonpartisan software helping Trump’s campaign

Kai Ryssdal Mar 10, 2016
HTML EMBED:
COPY

Jim Gilliam, the founder of election software business NationBuilder, is used to working with people with whom he disagrees.

The self-described internet geek and former documentarian was inspired by progressive political movements of the past to equalize the playing field for political candidates — using the candidate’s data and their own software, NationBuilder connects leaders with an audience via social media. 

Unlike many other political software businesses, NationBuilder doesn’t limit itself to clients within any one party. The software has been used most notably by Donald Trump, but also by supporters of Senator Bernie Sanders, by the Scottish National Party and many others.

To hear the full interview with NationBuilder’s Jim Gilliam, tune in using the player above. 

 

 

 

We’re here to help you navigate this changed world and economy.

Our mission at Marketplace is to raise the economic intelligence of the country. It’s a tough task, but it’s never been more important.

In the past year, we’ve seen record unemployment, stimulus bills, and reddit users influencing the stock market. Marketplace helps you understand it all, will fact-based, approachable, and unbiased reporting.

Generous support from listeners and readers is what powers our nonprofit news—and your donation today will help provide this essential service. For just $5/month, you can sustain independent journalism that keeps you and thousands of others informed.