Designing technology for women

Molly Wood Jan 13, 2014
HTML EMBED:
COPY

Designing technology for women

Molly Wood Jan 13, 2014
HTML EMBED:
COPY

There’s already been a lot of talk about the growth in wearable technology in 2014. But a lot of that technology seems designed for the male sex.

Still there are glimmers of diversity on the way. The San Francisco company Fitbit — which has become one of the more popular makers of wearable fitness trackers — just announced a new partnership with women’s fashion designer Tory Burch.

James Park, Fitbit’s CEO, joins Marketplace Tech host Ben Johnson to discuss. 

As a nonprofit news organization, our future depends on listeners like you who believe in the power of public service journalism.

Your investment in Marketplace helps us remain paywall-free and ensures everyone has access to trustworthy, unbiased news and information, regardless of their ability to pay.

Donate today — in any amount — to become a Marketplace Investor. Now more than ever, your commitment makes a difference.