Marketplace has a new podcast for kids, "Million Bazillion!" EPISODE OUT NOW
Codebreaker

Amazon ramps up production on Kindle Fire

John Moe Nov 10, 2011

DigiTimes is reporting that Amazon.com has increased its production of Kindle Fire from 4 million units to 5 million units. This follows an earlier increase from 3.5 to 4. Although the thing has yet to ship and Amazon never says much about sales numbers, I think you can safely read into this that the Kindle Fire is selling well and Amazon doesn’t want to run out. Holiday season is upon us, obviously, and this is when Amazon makes its money. As we’ve discussed in the past, the company doesn’t stand to make much off the Fire itself, might even lose a little, but it’s a shopping cart through which customers can buy a lot more high margin items.

We’re here to help you navigate this changed world and economy.

Our mission at Marketplace is to raise the economic intelligence of the country. It’s a tough task, but it’s never been more important.

In the past year, we’ve seen record unemployment, stimulus bills, and reddit users influencing the stock market. Marketplace helps you understand it all, will fact-based, approachable, and unbiased reporting.

Generous support from listeners and readers is what powers our nonprofit news—and your donation today will help provide this essential service. For just $5/month, you can sustain independent journalism that keeps you and thousands of others informed.