Marketplace for Wednesday, October 14, 2009

Episode Description 
Marketplace for Wednesday, October 14, 2009

Benefits big lure in military recruitment

For the first time since 1973, the Army, Navy, Air Force and Marines have met or exceeded recruitment targets. It's not just the weak job market that's a factor. The military benefits package is a big draw. John Dimsdale reports.
Posted In: Washington

Dairy farmers find more green in grass

Some New Zealand immigrants in Missouri are working to persuade American dairy farmers that changing the way they feed their cows could save money in the long run. Maureen McCollum reports.
Posted In: Agriculture

Bloomberg sees biz mag helping brand

The Bloomberg news service is buying BusinessWeek for an estimated -- and paltry -- $5 million. It hopes the magazine will help it reach an audience outside the world of hardcore financial news and data. Ashley Milne-Tyte reports.
Posted In: Internet, Mergers and Acquisitions

JPMorgan is anything but a bellwether

JPMorgan-Chase may have posted its biggest profits in more than a year -- $3.6 billion for the third quarter -- but such stellar figures aren't being seen in most other parts of the economy. Alisa Roth reports.
Posted In: Wall Street

'Book of Odds' gives eye-opening stats

Want to know what the odds are you'll survive two atomic bombs? How about more specific odds about yourself? The new Web site "Book of Odds" allows you to get up and personal about your own statistics. Bob Moon talks to founder Amram Shapiro.
Posted In: Internet

Russia, China talking business more

Russian Prime Minister Vladimir Putin and Chinese President Hu Jintao met in Beijing, where the two sides tried to broker a deal for Russia to sell natural gas to China. Scott Tong explores the economic collaboration between the two countries.

How will Great Recession shape youth?

Those who endured the Great Depression sought job security. How will a weak job market impact the current generation, which is struggling to find work? Commentator David Frum suggests a focus on the skill level of the population.

Do ads with high shock value work?

New York City's public health officials are going after high-calorie beverages with a graphic ad campaign that shows what happens to your body after too many sugary drinks. Sally Herships reports on what this shock value is worth.

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