Marketplace for Wednesday May 21, 2014
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Russia and China have struck a big deal that assures Gazprom a very big market in China for many years to come. We explain what Gazprom is and its strategy as a state-owned enrgy giant. Plus, Google may be planning to put ads in unusual places like thermostats, glasses, watches and refrigerators because it hopes to put its operating systems into the places as well. But peopl are already tuning out ads on their devices and TVs. So how hard will it be to ignore an ad when it becomes a bigger- and unavoidable- part of your daily routine? And should the ad industry be worried?
Posted In: Google, ads, internet of things
Google may be planning to put ads in unusual places, like thermostats and watches.
Harvard Business School Professor says the pipeline is full of them.