Why community is at the core of Bobby Kim and the Hundreds' success

Jun 25, 2019
Bobby Kim's new book "This is not a T-Shirt" explores how his streetwear brand the Hundreds got started and why he remains directly engaged with its community.
Bobby Kim, a.k.a. Bobby Hundreds, co-founder of "The Hundreds" streetwear company
Steven Byeon

The economic evolution of streetwear

Dec 11, 2014
Catering to a fashion hungry crowd with a penchant for the newest of the new.