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Why a burger at Carl's Jr. may be the same at Hardee's

Mar 6, 2017
Why do seemingly identical brands go by different names in other regions?
Is this a Carl's Jr. burger or a Hardee's burger? Or both?
CKE Restaurants

Carls Jr. says this is the 'most American' burger

May 15, 2015
With four digits: 1,030 calories.