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The delicate task of marketing 'green'

by Eve Troeh Dec 31, 2012
Take toilet paper -- please. People who don't automatically buy the greenest product available have to be persuaded toilet paper that's not white is just as good as what they're used to.

Frito-Lay opens the bag on green factories

by Eve Troeh Apr 26, 2012
One Frito-Lay factory in Arizona is helping its parent company, Pepsico, figure out how to save resources globally.

M.B.A. programs gear up for green

by Eve Troeh Apr 5, 2012
Major companies increasingly want M.B.A.s to help them make financial, environmental and social gains.

Businesses warm to going green

by Eve Troeh Dec 2, 2011
Even without government regulation, big business is embracing environmental goals.
The Greenwash Brigade

Does production cut make OPEC green?

by Dennis Markatos Oct 24, 2008
When I heard the news this morning that OPEC will cut its production by 1.5 million barrels per day next month, I thought they made a good decision...
The Greenwash Brigade

Economic downturn to bring change, not collapse to green sector

by Dennis Markatos Oct 9, 2008
The economy is in bad shape, and green businesses will definitely feel it in the months ahead. But firms that deliver great products at competitive...