❗Let's close the gap: We still need your help to raise $40,000 by April 1. Donate now

Mobile messaging is more popular than ever. But not TEXT messaging.

Molly Wood Jan 15, 2014
HTML EMBED:
COPY

Mobile messaging is more popular than ever. But not TEXT messaging.

Molly Wood Jan 15, 2014
HTML EMBED:
COPY

According to the mobile analytics firm Flurry, mobile use arount the world in 2013 increased by 115 percent over the previous year. 

While music, games, news and other factors all played a role in the growth, messaging turned out to be the bulk of what drove the spike in increased usage. 

But surprisingly, text messaging actually decreased for the first time. That’s because people are starting to use different services to communicate — ones that are cheaper or more fun to use. 

Lindsey Turrentine, editor-in-chief of reviews at CNET, joins Marketplace Tech host Ben Johnson to discuss why messaging apps are becoming more popular.

There’s a lot happening in the world.  Through it all, Marketplace is here for you. 

You rely on Marketplace to break down the world’s events and tell you how it affects you in a fact-based, approachable way. We rely on your financial support to keep making that possible. 

Your donation today powers the independent journalism that you rely on. For just $5/month, you can help sustain Marketplace so we can keep reporting on the things that matter to you.