Marketplace®

Daily business news and economic stories

Grumpy Cat sells out: To Friskies

But don't expect the cat, named Tardar Sauce, to look happy about it.

This final note today, in which the Internet meme known as Grumpy Cat comes full circle.

Anyway, Grumpy Cat now has a major endorsement deal. It’s going to be the ‘spokescat’ — I am not making this up — for Friskies.

It’s just the latest in quite a run for a cat: A movie deal, a New York Times bestseller, merchandise.

We had the cat’s manager on the show a couple of months ago. Listen to the interview here.

Related Topics

Collections:

Tagged as:

Latest Episodes

View All Shows
  • Marketplace Morning Report
    30 minutes ago
    6:52
  • Marketplace Tech
    3 hours ago
    11:23
  • Marketplace
    14 hours ago
    25:21
  • This Is Uncomfortable
    a day ago
    4:41
  • Make Me Smart
    4 days ago
    25:16
  • Million Bazillion
    a month ago
    32:45