The financial innovation of David Bowie

David Bowie, the influential recording and performance artist, died on Sunday, having just turned 69 two days before. Although few knew it, he was diagnosed with cancer over a year ago.

In addition to pushing the boundaries with his art, Bowie also took interesting risks with his intellectual property. Theo Leggett of the BBC joined us to talk about a notable period in David Bowie’s business life when, 19 years ago, Bowie issued his own bonds — He got a lump sum from investors, and in return, they received a stream of income from his future royalties. 

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