With an innumerable amount of new content going up on the Internet every day, how does one catch on and become a viral hit? Author Bill Wasik has some ideas.
Culture in the digital age is being created from the ground up, and just about anyone with a computer or smartphone can become a content-producing superstar, according to Bill Wasik, a senior editor at Harper’s magazine and author of the book And Then There’s This: How Stories Live and Die in Viral Culture.
