This final note today, in which I’ve never been so happy to see Promoted Tweets.
That is, tweets that companies — or, in this case, a person — buys special placement for to get ’em extra attention. Ads, basically.
Anyway, a British Airways passenger who tweets under the handle @HVSVN got sick-and-tired of the airline not returning his emails about his lost luggage. He took to Twitter to vent — but not just his 500 followers.
He bought a series of promoted tweets to target all of British Airways’ 302,000 followers to spread his message.
9 minutes ago6:49
an hour ago8:03
13 hours ago25:34
18 hours ago15:36
3 days ago28:24
7 days ago25:04
7 days ago26:12
3 months ago12:30
4 months ago22:50
5 years ago20:58