Marketplace®

Daily business news and economic stories

Tesla offering upgrade with ‘Ludicrous’ speed

Get to your destination four-tenths of a second faster.

From the Marketplace desk of “Man, I’d really like to have one of those”: Tesla announced a new feature for its Model S line Friday called Ludicrous mode. 

For a mere extra $13,000, you can get an electric car that not only looks good — because c’mon, they’re pretty cars — but also one that goes from zero to 60 in 2.8 seconds.

That’s an improvement of four-tenths of a second from the earlier model. 

Or $3,250 per tenth of a second.

Why are they offering that? Because they can. 

Related Topics

Collections:

Latest Episodes

View All Shows
  • Marketplace
    20 hours ago
    25:48
  • Make Me Smart
    20 hours ago
    24:33
  • Marketplace Morning Report
    a day ago
    6:48
  • Marketplace Tech
    a day ago
    10:08
  • This Is Uncomfortable
    5 days ago
    4:41
  • Million Bazillion
    a month ago
    32:45