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The scuzzier-looking the site, the more users may reveal about themselves. That's the finding of researchers at Carnegie Mellon University. They…
Almost three years ago, Marketplace launched the Greenwash Brigade to explore the evolving green marketplace through the commentary of experts in…
The big story this year in sustainable packaging is about Frito Lay's ® Sun Chips 100% compostable bag (and I mean 100% – compared to what? 20% …
I was prepping a presentation called "Green or Greenwashing" for the Duluth Energy Design Conference and found this cartoon that makes me smile. …
Today is Earth Overshoot Day. I'm not certain about the marketing savvy of this phrase as my immediate association is playing basketball at the…
From Advertising Age….
As we approach the Summer Olympics in Beijing — and all the advertising that goes with it — MSNBC.com offers a look at "The top 8 Olympic marke…
A few chocolate snobs in our office turn their noses up at Hershey bars, but — at the risk of sounding like a pitch man — there's still something…
About a week after this post, I received an e-mail from the marketing…
Riding home the other night, I saw a big sign: "The First Green Apartments in Minneapolis. move2blue.com"…
