Ellen Gamerman talks about the growing groom economy.
This couple is building a business around (not) wedding crashing.
"There's so many amazing florists in New Orleans. If we're the first florist that puts a clause in our contract about raising prices due to tariffs, we might not get the business," says Jacqui Roche, co-owner of Cry Baby Floral.
The average cost of a wedding reached $33,000 in 2023. Expenses can add up quickly as couples face pressure to put on the perfect celebration.
A day in the life of a struggling, but hopeful, entrepreneur.
Danielle McCarthy and Ellen Kelly run a luxury wedding stationery business in Newport, Rhode Island, where they specialize in letterpress printing.
“The supply chain for floral is just crazy right now,” said Gretchen Culver of Minne Weddings.
When business came to a halt for Gretchen Culver in Minneapolis, she launched a new business focusing on weddings with 30 or fewer guests.
Delayed nuptials and new engagements have lovebirds scrambling to find venues and photographers.
Couples are still celebrating, but they are opting for small gatherings. There’s a financial advantage, too.
