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You don't come across a Steph Curry every day, but teams are trying to make their own.
For the first time, the NBA's all-star game will be outside of the United States.
Sports association hopes to become global powerhouse for online content.
This is the first time Nike has gone "lifetime" with any of its stars
LeBron keeps making buckets — of cash.
Winning games is great for fans but does a streak affect sales or advertising?
The strategy of fouling bad free-throw shooters can be effective, but slows the game
The NBA plans a basketball clinic in Cuba for later this month.
It's one of the NBA's poorest performing teams. Are managers villains or geniuses?
Twelve-year-old Sam Holtz just wants his prize already.