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“In the past, we’ve studied social media ads as if they’re just like a billboard or a print magazine ad when they’re not,” said advertising professor Matthew Pittman. “You’re seeing an ad from any number of sources.”
Dave Montejano talks about the rising cost of his passion and building a film photography community online.
They create both chaos and money-making opportunities for businesses.
Many factors led to Silicon Valley Bank’s collapse, but content creator Kyla Scanlon says “social media risk” accelerated the slide.
Canada and the EU, too.
Stanley, the popular drinkware brand, has transitioned from venerable camping staple to TikTok sensation.
Clipping coupons may be largely digital now, but the deals are still out there. Kayla Burk is teaching a younger generation how to use them.
Part of the reason: Social media platforms like TikTok are changing the way we shop online.
The competition with TikTok may be less about dethroning the app and more about becoming its replacement, says Axios reporter Sara Fischer.
Erika Thompson owns Texas Bee Works, a beekeeping and bee removal company. Like other small businesses, inflation is adding new challenges.