Marketplace®

Daily business news and economic stories

Bad weather can be bad for your bottom line

Be it too hot or too cold, someone's business somewhere will be adversely affected.

What’s going on with the air quality in China couldn’t be called ‘weather’ in any fair sense of the word. But in the parts of the world where what comes from the sky is just plain old rain or snow, or heat or chill, companies often find convenient excuses for bad — or good — performance.

Matt Phillips is a writer at Quartz and he put together a list of his favorite weather-related business rationalizations.

Yes, warmer weather means sweater sales will be slow at the Dress Barn. That seems obvious, but did you know that cold weather in China means that South African breweries don’t do so hot?

“SAB Miller, the giant South African Brewing company, blamed exceptionally cold and wet weather for a decline on their volume of sales in China,” Phillips says. “If it’s cold, I guess you don’t want to reach for a frosty one.”

Related Topics

Tagged as:

Latest Episodes

View All Shows
  • How We Survive
    2 hours ago
    14:10
  • Million Bazillion
    5 hours ago
    31:13
  • Marketplace Morning Report
    6 hours ago
    7:05
  • Marketplace Tech
    11 hours ago
    6:10
  • Marketplace
    a day ago
    25:59
  • Make Me Smart
    a day ago
    19:16
  • This Is Uncomfortable
    2 months ago
    37:19
  • Financially Inclined
    2 months ago
    12:30
  • The Uncertain Hour
    4 months ago
    22:50
  • Corner Office from Marketplace
    5 years ago
    20:58