Marketplace®

Daily business news and economic stories

“Twiplomacy” on the rise, because that’s a word now

This is a Marketplace.org Reader

A new study indicates that representatives of two thirds of the nations of the world are on Twitter. Not that it’s exactly a chatty place among the world leaders, according to the Washington Post:

 

The researchers believe that just 30 of them have ever done their own tweeting — while even fewer do it on a regular basis — but altogether the Twittering leaders have sent more than 350,000 tweets to almost 52 million followers, the study shows.
About a third of them don’t follow each other, and dozens of them — like Russian President Vladimir Putin, Rwandan President Paul Kagame, Singapore Prime Minister Lee Hsien Loong and Dutch Prime Minister Mark Rutte — don’t follow any other Twitterers.

 

Still, a few reply to followers and engage in conversations. More than 90% of the tweets of Ugandan Prime Minister Amama Mbabazi are responses to things that other people have tweeted to him.

 

It’s kind of a tightrope situation, when you think about it. Generally, a country’s leaders statements are carefully prepared and strategized, even the seemingly ad-lib ones. Twitter lends itself to impulse and, if you’re not careful, hotheadedness.
Still, some people are having fun with it:

Estonian President Toomas Hendrik Ilves tweeted for the first time on May 15, saying: “Help! I’m being followed;-),”

Latest Episodes

View All Shows
  • Marketplace Morning Report
    3 hours ago
    7:08
  • Marketplace Tech
    5 hours ago
    11:03
  • Marketplace
    16 hours ago
    25:19
  • Make Me Smart
    a day ago
    19:00
  • This Is Uncomfortable
    3 days ago
    56:05
  • Million Bazillion
    24 days ago
    32:45