It’s a snowy winter this year in many parts of the country, but winter season lengths are projected to get shorter in many regions. The ski industry is starting to adapt by offering more warm weather activities year-round and greening operations to defend its business. But it’s also speaking out — using economic and social leverage to lobby in DC and generating ad campaigns designed to protect and promote policies for climate action.
There’s a lot happening in the world. Through it all, Marketplace is here for you.
You rely on Marketplace to break down the world’s events and tell you how it affects you in a fact-based, approachable way. We rely on your financial support to keep making that possible.
Your donation today powers the independent journalism that you rely on. For just $5/month, you can help sustain Marketplace so we can keep reporting on the things that matter to you.