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The company added nearly 6 million paid subscribers last quarter, almost three times what Wall Street expected.
Tech giant Apple will reportedly give Lionel Messi a cut of streaming revenue as part of the Argentine soccer star’s MLS contract.
With streaming services cutting into more live TV audiences, including sports, advertisers are changing their 2024 campaign strategies.
Signups spiked after the streaming service limited account sharing. It was a bigger bump than during the start of COVID, one expert says.
The delayed “Love Is Blind” reunion upset viewers, but the buzz confirmed live events will draw a streaming audience, even if they aren’t live.
Since Fox bought the ad-supported streaming service in 2020, growth has been like a “rocket ship,” says Tubi CEO Farhad Massoudi.
Dozens of original shows and films have been erased from streaming platforms. Some companies can receive tax breaks by nixing content.
According to research from Oxford Economics, streaming customers have a lot to be grumpy about.
“This battle that the big streamers are undertaking … it could turn into a bloody battle, and there could be victims of it,” said NYU professor Luis Cabral.
Streaming platforms are experimenting with different subscription models, advertising strategies and even partnerships with competitors.
