There’s design — and dollars — behind what you see when you open Netflix, Disney+ and other services.

Netflix doesn’t have much room to grow subscribers, with 300 million already. In the future, it will likely tout revenue and user engagement.

Despite hiccups with a boxing match, the ad revenue a live football double bill would bring is one of the reasons it’s worth the gamble.

Netflix has stormed the Korean market with billions of dollars of investment, bringing the industry global recognition, but leaving creators feeling short-changed.

“Somebody recently put it as not realistic, but authentic,” said Debora Cahn, creator of “The Diplomat.” “And I think that’s the right way to describe the goal.”

The challenge for streaming companies is not just getting subscribers, but also keeping them.

The streaming giant announced this week it’s rolling out its redesigned TV app. The whole goal is to make it more tempting to stay on the app for longer.

Netflix will stop disclosing subscriber numbers next year. Companies revising what measures they use to indicate performance is nothing new.

Netflix has bought game studios and made other investments, but it’s playing at a “high-stakes table” with deep-pocketed competitors.

An abundance of options and services means some streamers struggle to turn a profit.