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The country's economy is in a different place this time around.
As four U.S. cities vie to host the 2024 Summer Games, we analyze what civic events make money.
If you attend the Sochi Olympics, you’ll see a big presence by U.S. corporate sponsors. But here in the U.S., the companies are being pressured to renounce Russia's anti-gay policies.
Much of the value in the Olympics comes when the winners show up on the Today show the next morning and drive ratings.
