Some companies may want to work with generative artificial intelligence systems that require less processing power and less cost.

Microsoft sees the change in strategy as a revenue opportunity, explains Tom Warren, senior editor at The Verge.

And investors will be hoping for more good news on that front when the company announces quarterly earnings.

The key will launch Copilot, Microsoft’s AI assistant program. But whether users will take to it is an open question.

Google, aka Alphabet, and Microsoft are longtime rivals. Lately, Microsoft has been on the offensive, building strength in key areas of tech.

A $15-a-month subscription may be more attractive than dropping $500 on a console.

Microsoft is paying $200 million to a company using crushed rock to absorb carbon, and the Frontier consortium is backing emerging technology.

Microsoft can proceed with its purchase, but fighting the FTC’s antitrust lawsuit came with a lot of scrutiny.

Some experts say the decision is rooted in the U.K.’s efforts to develop its own tech industry.

Microsoft’s latest version of Bing includes answers generated by ChatGPT tech. Here’s what that could mean for sponsored links and content publishers.