When it comes to cars, there are brands for rich people — Mercedes, Audi, BMW — and there are cars for people of more modest means — Chevys, Fords, Toyotas. But just as many people at the bottom of the income ladder buy Jeeps as people at the top.
Lisa Prevost's new book, 'Snob Zones: Fear, Prejudice, and Real Estate,' looks at towns that have used zoning laws to keep low- and middle-income families out, in favor of the rich moving in.
In the third installment of Marketplace's "You Know You're Wealthy When" series, we traveled to New Orleans to ask residents of "The Big Easy" what being wealthy means to them.