The deal allows Fox to sell advertising on Roku's home page, including for Fox's own content, as well as take a cut of all the subscriptions for channels available on the app.
The past few years have been bruising for Hollywood. Pandemic shutdowns and labor unrest led studios to scale back production. Now, a fast-growing, unlikely format is helping fill some of that gap.
“Somebody recently put it as not realistic, but authentic,” said Debora Cahn, creator of “The Diplomat.” “And I think that’s the right way to describe the goal.”