Cable company Turner is experimenting with ads that are two minutes long.

We reminisce about his legacy.

USC's Therese Wilbur lays out a yearly calendar of marketing events

"Ad agency should be fired," expert says, for Super Bowl ad starring a dead child.

NBC finally sold its final Super Bowl ad spot four days before the game.

Melvin Gordon ran Tootsie Roll Industries, founded in 1896, for more than 50 years.

The brewing company is partnering with Jay-Z to try to appeal to younger costumers.

Blurring the line between advertising and entertainment.

Dish Network has cut a deal with Disney, allowing it to stream content from ABC shows and channels.

We’re hearing a lot of bleeping in ads these days. It may be a crude, but smart, strategy for some companies.