The Midwest drought has withered the nation's corn crop and pushed prices up. Now, the market for alternative feed for cattle is skyrocketing — sending farmers scrambling for cheaper alternatives, like gummy worms and ice cream sprinkles.
Cattle rancher Ken Lenox says farmers in Missouri are struggling with the Midwest drought. Some have resorted to tapping wells they haven't used in decades to provide water for their herds.
Out on the plains, drought is parching everything from corn to cattle. And when the prairie grass burns up, so does a business model that depends on it: ranching.
The case of Mad Cow in California put a few South Korean retailers off of buying U.S. beef temporarily. But Canadian and Japanese importers haven't flinched.