Why companies like Uber have an incentive to cover up data breaches

News has broken that last year, hackers downloaded the personal information of 57 million Uber riders and drivers from a third-party server. In response, the ride-hailing company paid those attackers $100,000 to delete their copy of the data, and then reportedly tracked them down to get them to sign non-disclosure agreements to keep the breach quiet. While that may have kept Uber out of another PR nightmare — at least for a time — it’s definitely not the course of action companies like Uber are supposed to take when something like this goes down.

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