Marketplace®

Daily business news and economic stories

Nielsen finds a pretty giant glitch in its ratings

The television ratings company has been reporting incorrect ratings for the past six months.

The good people at Nielsen, the television ratings company, said today they’ve discovered a glitch. Bloomberg reports some of their ratings have been wrong for oh…the past six months or so.

People were counted as watching one network when, in fact, they were watching a different one. Looks like ABC was the big winner.

Nielsen ratings are, of course, worth bazoodles of dollars because that’s what advertising rates are based on.

 

Related Topics

Collections:

Latest Episodes

View All Shows
  • Marketplace
    7 hours ago
    25:19
  • Make Me Smart
    12 hours ago
    19:00
  • Marketplace Morning Report
    15 hours ago
    6:55
  • Marketplace Tech
    19 hours ago
    8:33
  • This Is Uncomfortable
    3 days ago
    56:05
  • Million Bazillion
    24 days ago
    32:45