Marketplace®

Daily business news and economic stories

Advertising on the Grammys ‘second screen’

Last year 28 million people watched the Grammys on TV. But more and more, some of the action and the ads will be happening on the so-called second screen.

It’s awards season, and one of the big events will be this Sunday when the 56th annual Grammys air on CBS. Last year 28 million people watched the show on TV. But more and more, some of the action and the ads will be happening on the so-called second screen. Slate tech blogger Will Oremus tells Marketplace Tech about the online ads for the Grammys.

Related Topics

Latest Episodes

View All Shows
  • Marketplace Morning Report
    an hour ago
    7:04
  • Marketplace Tech
    3 hours ago
    11:03
  • Marketplace
    15 hours ago
    25:19
  • Make Me Smart
    20 hours ago
    19:00
  • This Is Uncomfortable
    3 days ago
    56:05
  • Million Bazillion
    24 days ago
    32:45