Producer
Ariana is a producer for “Marketplace Morning Report.”
Companies risk alienating a portion of their customer base if their political positions don’t fit with their brand identities, warns marketing professor Eric Van Steenburg.
When a business shows support or opposition to a particular side of a partisan issue, what does it mean for the consumers who don’t agree?
From the BBC World Service: The killing of a Japanese schoolboy in Shenzhen has sparked worry among Japanese expats living in China.
Today, we’re hearing about ways to discourage the ultra wealthy from hiding their cash offshore.
Now that the Federal Reserve has started to cut interest rates, are we headed back to a world of cheap money?
From the BBC World Service: Two manufacturers, Japan’s Icom and Taiwan’s Gold Apollo, have denied any link to the deadly blasts.
People are getting more comfortable buying items online that they’re used to buying in person.
Environmentalism is a cause that’s deeply important to the outdoor clothing and gear brand.
KPMG’s latest U.S. CEO Outlook survey finds that more than 70% of corporate executives feel AI “will not dramatically change their workforce.”
On today’s program: the politics of interest rate cuts and outdoor clothing brand Patagonia.
