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British retailers expect royal baby sales bump

May 7, 2019
Baby Sussex is set to add billions to the British royal family's brand and provide a sales boost for retailers.
In this file photo taken on October 31, 2018 Britain's Prince Harry and Meghan, Duchess of Sussex arrive for a public walkabout at the Rotorua Government Gardens in Rotorua, New Zealand.
Michael Bradley - Pool/Getty Images

The bottom line on being born a royal

May 6, 2019
A royal baby can have a very wide-reaching economic impact.
Prince William, Duke of Cambridge, Catherine, Duchess of Cambridge, Prince George of Cambridge and Princess Charlotte of Cambridge arrive at Berlin Tegel Airport during an official visit to Poland and Germany on July 19, 2017.
Chris Jackson/Getty Images

Forget the hype, Britain's royal baby will only have a small economic impact

Jul 23, 2013
As we await the name of the new British royal baby, let's take a look at the economics of the birth.

Companies attempt to cash-in on #RoyalBaby

Jul 22, 2013
Hostess, Chili's and Pizza Hut are just a few of the companies who have joined in on the social-media frenzy around the royal baby.

4 things you can buy for your own royal baby

Jul 22, 2013
From commemorative pillows to cheese, a look at some of the weirder royal baby things you can buy.