Google tries to connect the dots between online ads and offline buys By Reema KhraisMay 24, 2017POSTED IN: business Tech Google shopping online shopping advertisements ListenreadDownloadDownload
Here’s the message brands are sending Fox and customersBy Adriene HillApril 04, 2017Ilya S. Savenok/Getty ImagesConsumers want their brands to take an authentic stand and do right by society.POSTED IN: Fox News Bill O'Reilly TV ads advertisements business ListenreadDownloadDownload
Companies are pulling ads from YouTube to protect their brandsBy Adriene HillMarch 23, 2017POSTED IN: online ads Google YouTube Tech advertisements business world Verizon ListenreadDownloadDownload
Christmas gifts were all about grown-ups, in post-war America By Daisy PalaciosDecember 16, 2016CBS CorporationSarah Archer explores Christmas gift giving in post-war America in her book, "Midcentury Christmas."POSTED IN: WWII Christmas Christmas gifts electronics advertisements ListenreadDownloadDownload
Big Soda and the rise of product placementBy Kai Ryssdal and Adhiti BandlamudiNovember 21, 2016Photo by Amy Sussman/Getty Images for The Coca Cola CompanyCompanies like Coca Cola and Pepsi transformed product placement into an art, rather than just an incidental opportunity for advertising. POSTED IN: Coca-cola soda product placement movies television advertisements ListenreadDownloadDownload
Facebook miscalculated video numbers for two years By Reema KhraisSeptember 23, 2016Justin Sullivan/Getty ImagesFacebook's overestimation of a video metric upset several advertisers.POSTED IN: Facebook social media video advertisements error videos miscalculation ListenreadDownloadDownload
Southwest Airlines revives 'Wanna Get Away' campaign By Reema KhraisSeptember 07, 2016Courtesy Southwest Airlines.Southwest is trying to bring attention to its low fares by bringing back an old slogan.POSTED IN: Airlines southwest cheap tickets advertisements ListenreadDownloadDownload
This year’s Olympic ads are going to look very differentBy Kai RyssdalAugust 03, 2016Buda Mendes/Getty ImagesThink generic and bland.POSTED IN: Rio Olympics 2016 Olympics advertisements trademarks ListenreadDownloadDownload
Broadcast networks unveil a new season of failing up By Adriene HillMay 19, 2016Image via Fox/YouTubeAt the Upfront, ad rates are expected to rise as audiences continue to fall. POSTED IN: upfronts network television television advertisements ListenreadDownloadDownload
