Don't expect to see much political messaging in this year's Super Bowl ads. And definitely don't expect to see much on crypto.
Advertisers are using people not having enough money for some things — college, a house — to encourage them to spend on other things — chicken wings, anybody?
The hotly anticipated canine sporting event, which runs counter to the Super Bowl, will return for its 19th year this Sunday.
Expect brands to team up for ads, and a special surprise from Blockbuster.
Expect to see lots of commercials for a relative newcomer on the very expensive Super Bowl ad scene: crypto.
Many companies are wary of investing that kind of money in an event during a pandemic for multiple reasons.
The NFL is going after a new fan base: Spanish-speaking Hispanics who grew up with soccer.
The N.C.A.A. men's basketball tournament begins this week. Last year, the tournament earned its highest TV ratings in 18 years, while taking in more than $1 billion in revenue from ads. But Stephen Dubner of Freakonomics Radio wondered if CBS and Turner aren't making enough.