❗Let's close the gap: We still need your help to raise $40,000 by April 1. Donate now

Subcompact cars and the income divide

Aug 6, 2013
As breaking into the middle class becomes harder, car companies are finding new ways to attract an expanding base of less-affluent consumers. They're offering more small car models with better features than ever before.
Edgar Perez sells cars at Bunnin Chevrolet in Culver City, California. Perez owns a compact car and says he'll keep buying small cars even after he gets his MBA. 
Jolie Myers/Marketplace