Stories Tagged as
Sports
Le Tour sans Lance
by
Alex Cohen
Jun 30, 2006
The Tour de France begins Saturday without marquee cyclist Lance Armstrong. Alex Cohen looks at whether his absence with hurt the event's draw in the US and its TV ad revenue.
Advantage Adidas
Jun 26, 2006
Wimbledon starts today and already there's a winner: Adidas has won a temporary legal battle to keep its signature three-stripe design on sponsored players. Ashley Milne-Tyte reports.
Hooligan travel ban seems to be working
Jun 23, 2006
England plays a do-or-die World Cup match against Ecuador this weekend, but as many as 3,000 die-hard English fans won't be able to attend the match in person. Stephen Beard has the story.
World Cup tickets hard to come by
by
Kai Ryssdal
Jun 22, 2006
You had to provide a passport or ID number to buy 2006 World Cup tickets, which are microchipped and registered to specific individuals. All to prevent counterfeit and scalping. Did it work? Host Kai Ryssdal talks to Jamie Trecker of Fox Sports.
Sports galore
Jun 22, 2006
Business of Sports expert David Carter and host Mark Austin Thomas discuss the implications of this month's sports marketing bonanza.
Watching the World Cup
Jun 22, 2006
What's it like to experience the world's biggest sporting event live? Host Tess Vigeland talks to Marketplace's Scott Jagow in Germany, where he's been enjoying the World Cup — and all its host nation has to offer.
Virtual soccer training
Jun 22, 2006
Australia's soccer team can advance to the next round of the World Cup tournament today with a win over Croatia. One key to the team's success so far has been a computer. Ethan Lindsey reports.
For public good, not for profit.
The Rocket returns
Jun 21, 2006
Roger Clemens is expected to return to the Houston Astros pitching rotation Thursday after coming out of retirement. But at 43, is he worth his $12 million contract for half a season? Ethan Lindsey reports.
Brazilian soccer sells
Jun 13, 2006
Six-time champion Brazil makes its debut in the 2006 World Cup today and the nation is using its prowess on the soccer field to promote trade. Paulo Prada reports from Rio de Janeiro.
Backing team Mexico
by
Nate DiMeo
Jun 12, 2006
Many Americans are almost defiantly indifferent to the World Cup, leaving companies to aim their soccer marketing at fans of non-US teams. No. 1 on the list: Mexico. Nate DiMeo has the story.