To attract the interest of more casual viewers, the business of cycling may have to change -- specifically the way cycling teams are named and are able to engage with fans.
In the U.S., corporations pay big money to put their names on sports stadiums and other venues. Now there's a proposal to rename stops on the London subway. The idea is to raise money for the subway system and reduce…
Guns and dollars
This weekend, Texas Motor Speedway will host a NASCAR race -- and the name of the race is causing a bit of controversy. It's called the NRA 500, as in National Rifle Association.
The 2012 Paralympic Games opened in London on Wednesday. American judo athlete Myles Porter tells us what it's like to compete in world's second largest sporting competition.
There's glory in the winning gold, but possibly even better is for an athlete to land a well-paying sponsorship in the years leading up to and after the Olympics. But gold doesn't always mean green for athletes.
Thirty-five-year-old Olympic high jumper Jamie Nieto talks about struggling in the pursuit of gold.