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Sign writer launches a booming side hustle during the pandemic

Oct 25, 2021
A New Orleans business set up an order form for Nan Parati's signs. "We got over 1,000 orders in just a couple weeks," she says.
Nan Parati makes a sign at the New Orleans Jazz & Heritage Festival circa 1990. She's been writing signs for festivals for 36 years.
Courtesy Nan Parati