The market for customized goods is here, thanks to your data

Apr 25, 2019
Companies have created a new form of convenience with personalized products.

J.C. Penney hopes for hit with Lionel Richie sheets

Sep 7, 2018
Today is the day Lionel Richie fans have been waiting for. The pop star’s line of sheets and towels hit stores shelves at J.C. Penney. Celebrity endorsements and product lines are of course nothing new. But the somewhat odd pairing made us wonder what it takes for these sorts of partnerships to work out. Click […]

Target aims to stay competitive even after tariffs hit

Aug 22, 2018
Shares in Target hit an all-time high after the retailer reported second-quarter profits, revenue and sales that beat analysts’ projections — and an unprecedented increase in foot traffic through its stores. Target CEO Brian Cornell is so optimistic that he isn’t even worried about the effect of increased tariffs. The retailer has “a lot of […]
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About half of Americans don't really care who makes the things they buy

Jan 4, 2018
A survey from the site The Grommet found that Americans have an "ignorance is bliss" mindset.
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