When flirting makes you more loyal

Feb 4, 2014
A Harvard Business School study says so.

SodaStream's Pepsi rumors fizzle and pop

Jun 6, 2013
The rumor bubbles on a Sodastream sale are going flat.

What difference does Pepsi's new bottle make?

Mar 22, 2013
It's about the fizz, the grip, the masculine appeal, say beverage analysts

Pepsi is getting into the yogurt business

Jul 10, 2012
But with so many competing brands, is there any room in the market for a newcomer?

Pepsi to launch Twitter music campaign

In an effort to revive their brand image and win back market share from Coke, Pepsi is launching a new, hip partnership with Twitter that will include free songs for download and live-streaming music concerts.
Bottles and cans of Pepsi soda are seen on display in a store. This week Pepsi announced the details of its new year-long integrated marketing campaign with Twitter.
Joe Raedle/Getty Images

Frito-Lay opens the bag on green factories

Apr 26, 2012
One Frito-Lay factory in Arizona is helping its parent company, Pepsico, figure out how to save resources globally.

For public good, not for profit.