Decoding DemocracyBaltimore Bridge CollapseMillion BazillionI've Always Wondered ...

Loading...

0:00
0% played
Stories Tagged as

Olympics

What an Olympics without live crowds means for advertisers

by Kristin Schwab
Jul 14, 2021
Will losing some of the spirit of the Games, including the cheers of fans, turn into a loss for companies?
Despite taking place in 2021, this year's Olympics merchandise will be branded as "Tokyo 2020."
Mladen Antonov/AFP via Getty Images
ListenLISTEN
HTML EMBED:
COPY
EMBED EMBED
Share Now on:
SHARE
Subscribe Using:
SUBSCRIBE SUBSCRIBE
COVID-19

What a delay means for the Tokyo 2020 Olympics

by Mitchell Hartman
Mar 24, 2020
Amateur athletes are struggling with facilities that have been closed and qualifying meets that have been cancelled because of the COVID-19 pandemic.
The IOC headquarters in Lausanne.
Fabrice Coffrini/AFP via Getty Images
ListenLISTEN
HTML EMBED:
COPY
EMBED EMBED
Share Now on:
SHARE

Figure skater Adam Rippon on his early days and financial struggles

by Meredith Garretson and Sabri Ben-Achour
Oct 18, 2019
The Olympic Bronze medalist stops by Marketplace Morning Report to discuss his road to success.
Adam Rippon competes during the Men's Single Free Program on day eight of the Pyeongchang 2018 Winter Olympic Games Feb.17, 2018.
Harry How/Getty Images
ListenLISTEN
HTML EMBED:
COPY
EMBED EMBED
Share Now on:
SHARE

The rapid rise of rock climbing

by Kai Ryssdal and Liz Sanchez
May 9, 2019
How rock climbing has changed since landing a spot in the 2020 Olympics.
Akiyo Noguchi of Japan competes during a climbing competition in Wroclaw, Poland in 2017.
Matthias Hangst/Bongarts/Getty Images
ListenLISTEN
HTML EMBED:
COPY
EMBED EMBED
Share Now on:
SHARE

Let's do the numbers on the Paralympic Games

by Tony Wagner
Mar 9, 2018
They're hard to find on cable or streaming, but worth watching.
Joe Howard of the United States celebrates a gold-medal win against Norway in sledge hockey during the Salt Lake City Winter Paralympic Games in Utah in 2002.
Adam Pretty/Getty Images
Share Now on:
SHARE

Dan and Dave, and the most famous Olympic ad campaign of all time

by Kai Ryssdal and Bridget Bodnar
Feb 9, 2018
It involves Reebok, two decathletes, and one fateful day in New Orleans.
U.S. decathletes Dan O'Brien, left, and Dave Johnson at the Modesto Relays in Modesto, California, on May 16, 1992.
Tim DeFrisco/Getty Images
ListenLISTEN
HTML EMBED:
COPY
EMBED EMBED
Share Now on:
SHARE
Subscribe Using:
SUBSCRIBE SUBSCRIBE

NBC hopes to mine multiplatform strategy for audience gold

by Renata Sago
Feb 9, 2018
NBC just saw Super Bowl TV audience ratings below last year’s. Now the network will break with Olympic tradition today by live streaming the opening ceremony for the winter games in Pyeongchang, South Korea. It’s one of a few new aggressive strategies the company’s taking to boost viewership and please advertisers.
ListenLISTEN
HTML EMBED:
COPY
EMBED EMBED
Share Now on:
SHARE

For public good, not for profit.

Donate

Can the Olympics be protected from cyberattacks?

by Molly Wood
Jan 12, 2018
As athletes gear up for the Olympics, hackers are working hard, too.
ListenLISTEN
HTML EMBED:
COPY
EMBED EMBED
Share Now on:
SHARE
Subscribe Using:
SUBSCRIBE SUBSCRIBE

How North Korea going to the Olympics could affect sanctions

by David Brancaccio
Jan 9, 2018
The forthcoming Winter Olympic Games may become the catalyst for some easing of tensions between the Koreas.
South Korean Unification Minister Cho Myoung-gyon (L) shakes hands with the head of North Korean delegation Ri Son-Gwon (R) before their meeting at the Panmunjom in the Demilitarized Zone on Jan. 9, 2018 in Panmunjom, South Korea. South and North Korea are scheduled to begin their first official face-to-face talks in two years.
Korea Pool/Getty Images
ListenLISTEN
HTML EMBED:
COPY
EMBED EMBED
Share Now on:
SHARE
Subscribe Using:
SUBSCRIBE SUBSCRIBE
Evenly Distributed

Predicting the technology of the future for the 2028 Olympics in Los Angeles

by Adriene Hill and Kristin Schwab
Nov 20, 2017
Some of the tech that will be used in Los Angeles may not have even been invented yet.
 A general view of the Olympic Rings in front of the Bolshoy Ice Dome prior to the Sochi 2014 Winter Olympics in the Olympic Park Coastal Cluster on February 1, 2014 in Sochi, Russia.
Joe Scarnici/Getty Images
ListenLISTEN
HTML EMBED:
COPY
EMBED EMBED
Share Now on:
SHARE
Subscribe Using:
SUBSCRIBE SUBSCRIBE