NCAA

Colleges want the best athletes to play at their school. So what's one way to attract them? Help them get the best name, image and likeness deals.

There are now a lot more ways to watch and engage with sports. People are seeking out women’s leagues on streaming platforms. Social media hype is attracting new fans. And brands are taking notice, providing the women's league with more resources.

A regional director of the National Labor Relations Board has ruled that Dartmouth's men's basketball players are employees who can form a union.

Investment and equality in U.S. college sports has translated to more success for women in soccer around the world.

Now that the NCAA allows players to make money off their name, image and likeness, attention is turning to revenue from media deals.

State laws allowing athletes to make money and court decisions curbing the NCAA’s authority are reinventing big-money college sports.

Meanwhile, March Madness, the NCAA's most profitable event, is in full swing.

Competitive athletic programs are vital to collegiate economics, one expert says. Local businesses depend on them, too.

This week on "Make Me Smart," we're talking about a longtime controversy that's starting to boil over. Here's a refresher.

The move comes after California's "Student Athlete Bill of Rights" law.