media

When fewer films and TV shows began being made several years ago, “diverse programming was the first thing to go,” said UCLA’s Dr. Michael Tran.

Young business aces abound at the junior livestock show, including an agriculture podcast host and an aspiring loan officer.

Publishers may have been too quick to end their print editions, says Amanda Mull at Bloomberg. “There’s demand for it among readers; there’s demand among advertisers.”

Media giants see the economics of cable TV weakening and consumer interest shifting to streaming, experts say, despite profitability issues.

Instead, companies are opting to report other metrics of growth.

The challenge for streaming companies is not just getting subscribers, but also keeping them.

Corporate marriages are hard. And corporate marriages in the always-in-flux media business can be even harder.

Many small business owners rely on content creation to boost sales, promote their brands and even generate additional revenue.

“This battle that the big streamers are undertaking … it could turn into a bloody battle, and there could be victims of it,” said NYU professor Luis Cabral.

Aryn Henning Nichols and Benji Nichols run Inspire(d) magazine from Decorah, Iowa.